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A collection of 15 posts

NYC vs. SF 2023

NYC vs. SF 2023

Last week, I visited NYC for Programmatic IO 2023. It was my third time at the conference and my second time in NYC. The conference was so-so, but I learned that people were now talking and having aligned terminology about CTV (Connected TV) ads - the domain I'm working on.

Karol G

My first visit to Levi's Stadium this year was not a 49ers game but a music concert: Karol G - Mañana Será Bonito (Tomorrow will be good) Tour. My wife won a lottery in her office for the suite seats; yes, two suite seats, and it was my first time

Fireworks at Oracle Park

Fireworks at Oracle Park

I have heard watching fireworks on July 4th is a treasured tradition in the US. However, I've never had a chance to see it. So, when I heard that there would be fireworks following July 3rd Giants' game, I thought it would be the perfect chance for me to have

Pergola and California

Yesterday, one of my colleagues said that he had tried to build a pergola in his backyard, but he learned that he needed a permit from the city as the structure could be seen from outside his home. I won't disclose the city (at least, it's not my city -

My First Oracle Park in 2023

My First Oracle Park in 2023

The start of the Giants 2023 is not smooth, with many on the IL. But, as always, the early season is the period to assess, and I hope the team will find the answer soon. Luckily, I could buy some good value tickets before the season and made my first

Pinnacles 2023

Pinnacles National Park is the smallest National Park in California (5th smallest in the US). We were there last year and had a great time, and this year, we visited there again as the Spring came to the Bay Area. We learned a lot about the Park on our last

Filoli

Filoli is a lovely Bay Area landscape - only 30 minutes drive from my home. It was built as a private residence in 1917 and opened to the public in 1975 as a 501(c)(3) nonprofit organization and site of the National Trust for Historic Preservation. I always have

Tomales Bay and Point Reyes

Tomales Bay and Point Reyes

We've been to Hog Island Oyster Co. restaurant in Napa. It was the best oyster in my life. We were pretty surprised when we had raw oysters because it was so fresh - no fishy taste. So, when I learned its HQ is at Tomales Bay, within two hours' distance

Calistoga 2023

Atmospheric rivers are still torturing the Bay Area these days. I heard from many that California's high tax rate was the price for perfect weather. While preparing the 2022 tax return, I'm wondering if I could ask the IRS for a tax refund for bad weather, though I wonder if

SVB Down

Silicon Valley Bank fell down last Friday. The shocking news swirled in my company's Slack channel Friday morning. I didn't have much regard for it because I didn't have any accounts in SVB. But I realized it was not others' affair when I saw a message: "Do we bank with

Storm in the Bay Area

Storm in the Bay Area

What has made Silicon Valley so special? Many (including me) say it is thanks to its excellent weather. I also believe that Bay Area's comfy climate and always blue skies make people positive; it is the source of Silicon Valley's innovation. However, entering 2023, we have had a different story;

Foodieland

We didn't have any plans for the 4th of July weekend. But a Facebook ad feed came up in my feed: Foodieland Night Market. I had to admit that it is an effective audience targeting because I had got pressure from my wife hanging out somewhere during the holidays. It

Shang-chi

Yesterday, we (my wife, daughter, and I) went to the movie theater to watch " Shang-chi and the Legend of Ten Rings [https://en.wikipedia.org/wiki/Shang-Chi_and_the_Legend_of_the_Ten_Rings]." I didn't take so long to realize that how much I did miss this place. My

The New Office

My company HQ moved to a new location - Redwood City - from Palo Alto. I think the main reason would be (as I’m not an executive) the cost. The previous office was a sub-lease from a VC. It was located in the head of the University Ave. (a

Why Bay Area Again

Then, I want to talk about why I’m back to Bay Area. Ten years ago, my SF office closed - when the financial crisis came - and I had to return to Korea. During the last 10 years, I started my own business, had many experiences, exited from the